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Restaurant / Kenosha, WI

Putting a Kenosha pizzeria's own website first for its own name

The Ray's Pizzeria website in a desktop browser
The Ray's Pizzeria website in Safari on a phone
#1on Google for "rays pizzeria kenosha", above Facebook and DoorDash
The challenge

Ray's Pizzeria had no website of its own, just a Facebook page and listings on delivery apps. Search for them and you landed on someone else's site.

A pizzeria also gets the same questions all day: what is on the menu, what does it cost, are you open right now. Every one of those was a phone call.

What we did

I built a homepage and a full menu page with photos from their own kitchen, and marked up all 43 menu items so Google can read every price. An AI chat assistant answers menu and hours questions any time, with limits so it cannot be abused, and calling the shop is one tap from any page.

I kept it to two pages on purpose. It is one walk-in location, so the Google profile carries the map results and the site makes sure people searching the name land on Ray's.

What we built
  • Custom mobile-first site with one-tap call to order
  • AI chat assistant that answers menu and hours questions around the clock
  • Full 43-item menu marked up so Google can read every price
Inside the site
Ray's Pizzeria: The full menu, marked up so Google can read every price
The full menu, marked up so Google can read every price
Ray's Pizzeria: More than pizza: Italian beef, calzones, smash burgers and wings
More than pizza: Italian beef, calzones, smash burgers and wings
The results
#1Google result for "rays pizzeria kenosha", above their Facebook, DoorDash and Yelp pages. Checked October 2026.
1.2Average Google position for "pizza kenosha" over 28 days (275 searches), per Search Console, October 2026.
448Clicks from Google Search in the first months, per Search Console, September 2026.
43 itemsFull menu marked up so Google can read every price.